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Pros and cons of cross-platform applications

Written by Mike Roberts. Posted in Computers

Technology has become so diverse that no one uses strictly one platform anymore. A long time ago, people only used laptops and desktop computers, but now, the average person relies on a myriad of devices: desktop computers, laptops, smartphones, tablets, even eBook readers and smartwatches. Needless to say, they want their apps to be available on all their devices, which triggered the demand for cross-platform apps. On the one hand, they create numerous opportunities for businesses and developers, because they can have a wider market reach. On the other hand, requirements are higher and some feature limitations may occur. Like everything else in tech, they have pros and cons that are briefly explained below. To understand the complete process of cross-platform application development, don’t hesitate to check out this link, http://magora-systems.com/bespoke-software-development-uk/, and talk to a team of experts about your requirements.

Pro: cross-platform apps take less to develop

The main advantage that cross-platform apps have over native apps is that they can be developed faster, because you have one code base which you then adapt for multiple platforms. This is much more effective than developing code based for each and every platform, so if you want your project to be finished fast, this is the solution.

Con: user experience can be challenging

Every platform has its own user experience, design, layout and features and building a single app to match them all can be very challenging. What look great on Android might not look so great on iOS and the other way around. In order for the app to function properly on all platforms and provide a seamless user experience, a complex UX strategy needs to be found. Sometimes, striking that perfect middle ground can be difficult, which is why businesses decide to go with native apps instead.

Pro: cross-platform apps have better coverage

The purpose of every app is to cover as much of the market as possible, so by limiting yourself to only one platform, you also limit your target audience. The more connected you are to your audience, the better, and by being present on desktops, Android and Apple devices, the likelier you are to make an impact and stand out from your competitors.

Con: feature limitations

When working with a cross-platform framework, your freedom to implement whatever features you want is limited. For this reason, before starting the cross-platform development process, you should create a rundown of your features in order of importance and talk to your developer about their feasibility. If one of the most crucial features is impossible to include using a cross-platform framework, you should consider switching to a native app instead.

Pro: reduced costs

Last, but not least, there is the matter of budget, one that many businesses consider carefully before choosing their development framework. In terms of costs, producing a cross-platform app is much more affordable that producing a native one, because developers use one code base and then only customise it depending on each platform. Moreover, they can also integrate plug-ins to add more features, at a fraction of the cost.